National Prosecco Day

National Prosecco Day is celebrated each year on August 13, a bubbly occasion to raise a glass to one of Italy’s most beloved sparkling wines. The date is purposefully set in mid‑August to capture the lingering warmth and light-heartedness of summer.

History of National Prosecco Day

National Prosecco Day was established by the Riondo Prosecco brand, chosen to fall on August 13 to complement the season’s festive, carefree energy. Riondo, notable for earning the top Prosecco title in 2010 and winning a gold medal at Vinitaly in 2011, later became part of Terlato Wines in January 2016.

Though not a centuries-old tradition, this holiday ties Prosecco’s charm—with its birthplace in Veneto and its lively mousse—to the joyful close of summer. It encourages people to savor the easy elegance and convivial spirit embodied by Prosecco.

Why National Prosecco Day is important

There’s something delightfully nostalgic about an excuse to raise a fizzy toast in August—when the summer sun still lingers and everyday worries feel a little lighter. National Prosecco Day doesn’t demand grand gestures; it’s about connecting over bubbles, sharing simple moments with friends, and acknowledging how something as small as a glass of sparkling wine can brighten a day.

It also shines light on Prosecco’s place in global wine culture—accessible, celebratory, and anchored in craftsmanship and region. Whether you’re a seasoned connoisseur or just pop the cork for fun, the day invites us to appreciate both the taste and the story behind every gentle fizz.

Here are a few warm-and-fuzzy thoughts someone might share:

• it’s charming that something as simple as bubbles can feel so festive
• sharing a bottle of prosecco always sparks laughter, no matter the setting
• it feels like “summer,” even when the days are starting to shorten
• it’s a reminder that joy can be in the small, sparkling moments
• it’s neat how prosecco connects you to a place—Italy, vineyards, tradition

How to Celebrate National Prosecco Day

Celebrating National Prosecco Day can be as easy as popping open a bottle and letting the bubbles do their magic. Invite a few friends for an impromptu toast, or savor a quiet moment with a chilled glass at sunset. For a twist, try experimenting with simple Prosecco cocktails—Aperol Spritz begs to be made.

If you’re feeling creative, pair it with light bites—cheeses, fresh fruit, seasonal appetizers—or host a casual Prosecco tasting, comparing styles like spumante (fully sparkling) or frizzante (semi-sparkling)  Aperol. It’s an excuse to celebrate elegance made easy.

Here are some chill yet thoughtful ideas:

• crack open a bottle and let the fizz itself set the mood
• make Aperol Spritzes—they’re just Prosecco, Aperol, and a splash of soda
• pair prosecco with simple bites like cheese or fruit—no fuss, just flavor
• try different types—like spumante or frizzante—and see what you like
• toast the end of summer with a favorite person, wherever you are

Interesting Facts

Here are some fun tidbits about Prosecco and its special day:

• National Prosecco Day is on August 13, deliberately chosen to capture the end‑of‑summer vibe.
• It was founded by Riondo Prosecco, a brand that earned a top Prosecco title in 2010 and a Vinitaly gold medal in 2011, and was acquired by Terlato Wines in 2016.
• Prosecco production boomed in the 2000s, especially in export markets like the U.S. and U.K., thanks to its affordability and easy‑drinking appeal.
• The word “Prosecco” comes from an Italian village in the Veneto region and was first mentioned in a book titled II Roccolo Ditirambo in 1754.
• Aperol Spritz—composed of prosecco, Aperol, and soda—is a go‑to celebratory cocktail for National Prosecco Day.

National Prosecco Day Dates Table