Eat Ice Cream for Breakfast Day

Eat Ice Cream for Breakfast Day is observed on February 18. In 2026, it falls on February 18. This day is a global childhood cancer awareness movement created to honor the children who have faced cancer and to celebrate their lives with a joyful morning treat. ¹

Read also about National Eat Ice Cream for Breakfast Day

History of Eat Ice Cream for Breakfast Day

The inspiration for this day is Malia Grace Peterson, who was born on February 18, 2001. Malia lived a life full of energy and laughter until she was diagnosed with a stage 4 Wilms tumor. She fought a brave 14-month battle with childhood cancer before passing away in December 2010. To honor what would have been her 12th birthday, her family launched the first Eat Ice Cream for Breakfast Day in 2013, choosing her birthday as the permanent date for the event. ²

Since its inception, the day has transformed from a local memorial into a worldwide phenomenon run by Malia’s mother and aunt. While other ice cream holidays exist, this specific February 18th event is dedicated to the “Eat Ice Cream for Breakfast Day” organization and its mission to support families affected by pediatric cancer. The movement encourages people to live with joy regardless of their circumstances, echoing the spirit Malia showed throughout her life.

Why is Eat Ice Cream for Breakfast Day important?

This day serves as a critical platform for highlighting the realities of childhood cancer, which often receives significantly less research funding than adult cancers. By engaging the public in a fun and accessible activity, the organization raises awareness about the need for better treatments and support for young patients. It turns the simple act of eating dessert into a global statement of solidarity with families currently in the hospital.

The observance is also a vital source of community and healing for bereaved parents and siblings. It provides an annual opportunity to speak the names of children who have passed away and to celebrate them with happiness rather than just sorrow. For many, it is a day that fosters hope, reminding the world that even in the face of great difficulty, there is room for sweetness and community support.

• It honors the legacy of Malia Grace Peterson and her courageous spirit.
• The day sheds light on the funding gap for pediatric cancer research.
• It creates a global network of support for families of childhood cancer warriors.
• The holiday encourages people to find hope and joy in small moments.
• It brings attention to the specific medical challenges faced by young children.

How to Observe Eat Ice Cream for Breakfast Day

The primary way to observe the day is to eat a bowl of ice cream for breakfast on February 18th and share a photo of the occasion on social media. Many participants use the opportunity to feature a specific “warrior” child, sharing their story to help others understand the human side of cancer statistics. Families often gather to enjoy Malia’s favorite flavors or experiment with creative toppings like sprinkles and fruit to make the morning feel special.

Beyond the breakfast table, many people use the day as a call to action for charitable giving. Donations can be made directly to organizations that fund pediatric cancer research or provide support services to families in treatment. Some schools and local businesses host ice cream socials where the proceeds are donated to children’s hospitals. The day is defined by its simplicity: eat ice cream, share the love, and support the fight against childhood cancer.

• Eat your favorite ice cream flavor for breakfast on February 18.
• Post a photo online using the official hashtags to spread awareness.
• Read the stories of the “Featured Kids” on the official website.
• Make a donation to a childhood cancer research fund or hospital.
• Organize a small ice cream gathering at your office or school.

Eat Ice Cream for Breakfast Day Dates Table

1. https://eaticecreamforbreakfastday.com/[↩]
2. https://eaticecreamforbreakfastday.com/malia/[↩]