International Merlot Day

International Merlot Day is celebrated annually on November 7, honoring the beloved red wine grape variety, Merlot. This day invites wine enthusiasts around the globe to raise a glass and appreciate Merlot’s smooth character, versatile pairings, and global footprint. ¹

History of International Merlot Day

International Merlot Day appears to have emerged as part of the rising popularity of wine-varietal celebration days, recognized each year on November 7. On that date, wine lovers are encouraged to explore and enjoy Merlot wines from different regions and producers.
While the precise origin of the day (who first declared it) is not clearly documented, it has been noted repeatedly by wine-industry outlets as a focal date for Merlot appreciation.

Why is International Merlot Day important?

This celebration matters because Merlot is one of the world’s most planted and widely enjoyed red wine grape varieties. Recognizing Merlot on a dedicated day helps highlight not just the wine itself but the viticulture, terroirs, producers, and traditions behind it.
It also offers a friendly, inclusive occasion for wine drinkers—from novices to connoisseurs—to discover or share Merlot wines, and appreciate how this variety adapts to different climates and winemaking styles.

• It puts a spotlight on the Merlot grape and its global footprint.
• It encourages exploration of wines from various regions under one varietal.
• It supports wine education and appreciation in a fun setting.
• It connects consumers with winegrowers, vineyards, and wine culture.
• It provides a festive excuse to try something new or revisit a favorite bottle.

How to Celebrate International Merlot Day

Celebrating this day can be both enjoyable and relaxing. Pick up a bottle of Merlot—maybe one from a region you don’t normally explore—and share it with friends or family. Consider pairing the wine with food that complements Merlot’s smooth, fruit-forward profile.
If you’re looking for a more interactive experience, visit a local wine shop or wine bar offering tastings, or join an online wine club event focused on Merlot wines. You might also engage in conversation about the grape’s origin, its flavor profiles, and how terroir affects its character.

• Choose a Merlot from a region you’re unfamiliar with and give it a try.
• Host a small gathering (physical or virtual) where everyone brings a different Merlot.
• Pair the wine with food like roast poultry, pasta with tomato sauce, or grilled vegetables.
• Share your tasting notes on social media or with friends, using #MerlotDay or similar.
• Visit a wine shop and ask for recommendations on well-priced Merlots.

International Merlot Day Dates Table

1. https://wineinternationalassociation.org/international-merlot-day-7th-november-2025/[↩]