National Big Wig Day

National Big Wig Day is observed on the last Friday of January. In 2026, it falls on January 30. This lighthearted day encourages people to embrace their inner “big wig” by wearing extravagant hairpieces while raising money for charity. The term refers both to a person of importance and the literal act of wearing a large wig. It serves as a fun way to shake off the post-holiday winter blues and contribute to a meaningful cause through small, collective donations.

History of National Big Wig Day

The holiday was established in 2016 by Patty Sharkey, a resident of California who was looking for a way to combat the seasonal depression often felt in early January. After finding a raspberry-colored curly wig in her collection, she posted a selfie on social media with a humorous caption declaring it National Big Wig Day. The response was unexpectedly positive, prompting her to turn the joke into an official annual event focused on self-affirmation and philanthropy. ¹

Since its inception, the day has prioritized supporting individuals who lose their hair due to medical treatments. The founder partnered with the American Cancer Society’s Look Good Feel Better program to provide resources and wigs for cancer patients. The inaugural celebration in 2016 saw participants across several states hosting parties where the majority of proceeds went directly to cancer-related charities. Over time, the event has expanded to encourage anyone to recognize their own value regardless of their job title or social status.

Why is National Big Wig Day important?

This observance highlights the psychological benefits of laughter and playfulness during the darkest month of the year. By encouraging people to step outside their comfort zones and wear something ridiculous, it fosters a sense of community and shared joy. The day also challenges the traditional definition of a bigwig by suggesting that every person has an important role to play in society. It empowers individuals to realize that their worth is not tied to their professional rank or material possessions.

The charitable aspect of the holiday operates on the principle that many small contributions can create a massive impact. The “one dollar for one million” goal aims to show that if a million people donate just one dollar, a significant fund can be raised for medical support services. This approach makes philanthropy accessible to everyone, regardless of their financial situation. Furthermore, it raises awareness for the emotional challenges faced by those experiencing medical hair loss, promoting empathy and visible support through the act of wig-wearing.

• Laughter and silliness help reduce stress and improve mental well-being in winter.
• The event raises critical funds for patients needing medical hair replacements.
• Small individual donations prove that collective action creates significant change.
• Wearing a wig provides a fun way to experiment with identity and confidence.
• The day reminds people that everyone is an important “big wig” in their own life.

How to Celebrate National Big Wig Day

The most direct way to participate is by donning the biggest or most colorful wig available and wearing it throughout the day. People often wear these hairpieces to work, school, or while running errands to spark conversations and spread cheer. Sharing a photo on social media with the event hashtag helps broaden the reach of the fundraiser and encourages others to join the festivities. It is a day to be bold and courageous with fashion choices to brighten the local environment.

Host a small gathering or office party where a wig is the required dress code to build camaraderie. Organizers can place a donation jar in a visible area to collect single-dollar contributions from guests or coworkers. Local businesses like salons or restaurants can also get involved by offering “big wig” specials or themed events to support a chosen health charity. The focus should remain on creating an inclusive environment where people feel comfortable being eccentric for a good cause.

• Wear a bright or oversized wig to your daily activities to inspire smiles.
• Donate one dollar to a charity that provides wigs for cancer patients.
• Organize a wig-themed casual Friday at your place of employment.
• Take a group photo with friends all wearing different hairpieces.
• Encourage local community centers to host a “big wig” fundraiser.

National Big Wig Day Dates Table

1. https://nationalbigwigday.com/[↩]