National HSA Awareness Day

National HSA Awareness Day is observed annually on October 15. It’s a day created to help people better understand Health Savings Accounts (HSAs)—how they work, how to use them, and why they can be such a powerful tool for managing healthcare expenses and planning for the future.

History of National HSA Awareness Day

This observance was launched in 2019 as a way to spotlight HSAs and help people see them as more than just another workplace benefit. Though HSAs have existed for years as part of broader healthcare reform efforts, many people still aren’t sure how they function or how they differ from other accounts. National HSA Awareness Day was created to change that by encouraging clear education and conversation.

Since its launch, the day has been embraced by employers, financial advisors, and benefits managers as an opportunity to better support individuals navigating healthcare costs. The day reminds us that a little knowledge about these accounts can go a long way toward financial peace of mind—both now and in retirement.

Why is National HSA Awareness Day important?

Let’s face it—healthcare costs can be overwhelming. That’s where HSAs come in. They’re more than just a place to stash pre-tax dollars. They’re flexible, portable, and can be used not only for today’s medical bills but also to grow long-term savings for future health expenses. This day helps shine a light on how powerful that can be—especially when people understand how to use their HSA smartly.

It’s also a reminder that many people are still confused about what an HSA is, who qualifies, and how it compares to things like FSAs. That confusion can mean people miss out on opportunities to save money or cover medical costs more efficiently. By raising awareness, this day helps people make better choices, feel more confident about their healthcare planning, and start important conversations with their employers or advisors.

• It encourages people to learn what HSAs are and how they function
• It reminds employers and benefits administrators to provide clear, useful information
• It helps individuals plan for both current and future medical expenses
• It promotes financial wellness and preparedness in healthcare
• It fosters conversation between employees, advisors, and HR about optimal benefit strategies

How to Observe National HSA Awareness Day

October 15 is a good moment to take a closer look at your HSA—if you have one—or to explore if you might be eligible. It’s a time to review your contributions, consider whether you’re spending or saving your funds wisely, and check that you’re using the account to its full potential. Some people use their HSA regularly, while others treat it more like a health-focused retirement account.

Employers or HR teams can use the day to host educational sessions, send out helpful guides, or simply answer employee questions. Even something as simple as a quick email or handout can help someone feel more confident about their benefits. The goal isn’t to sell anything—it’s to empower people with knowledge and give them a better handle on something that directly affects their health and finances.

• Read up on your HSA’s rules and limits and how they apply to you
• Compare different strategies: using HSA funds now vs saving for later
• Ask HR or a benefits advisor to explain your HSA options clearly
• Share your HSA experience or questions with co‑workers or friends
• If you don’t have an HSA, explore whether you’re eligible and how to set one up

National HSA Awareness Day Dates Table