National Wear Red Day (National Women’s Heart Day)

National Wear Red Day (National Women’s Heart Day) is observed on the first Friday in February. In 2026, it falls on February 6. This observance serves as the cornerstone of American Heart Month, raising public awareness about cardiovascular disease as the primary health threat to women. By wearing red, participants signal their support for medical research and education aimed at preventing heart disease and stroke.

History of National Wear Red Day

The American Heart Association and the National Heart, Lung, and Blood Institute launched this initiative in 2004. At the time of its inception, cardiovascular disease was claiming the lives of nearly 500,000 women each year in the United States. Health officials recognized that heart disease was often overlooked as a “men’s issue,” leaving many women unaware of their personal risks and the unique symptoms they might experience during a cardiac event. ¹

The campaign introduced the Red Dress as a universal symbol to bridge the awareness gap. Over the past two decades, the movement has grown into a massive national event involving hospitals, schools, and major corporations. It has successfully helped reduce mortality rates by funding gender-specific medical research and encouraging women to undergo regular screenings for blood pressure and cholesterol levels.

Why is National Wear Red Day important?

This day is vital because heart disease remains the leading cause of death for women, accounting for approximately one in every three deaths. Despite these statistics, many individuals remain unaware of the specific risk factors that affect women, such as those related to pregnancy or menopause. The observance provides a dedicated platform to distribute life-saving information and encourage women to take ownership of their cardiovascular health.

The event also fosters a sense of community and solidarity among survivors and healthcare providers. It highlights the importance of equitable healthcare, as certain demographics face higher risks and barriers to quality treatment. By bringing these issues to the forefront, the day helps drive policy changes and increases the availability of resources for heart-healthy living in diverse communities.

• Heart disease causes more deaths in women than all forms of cancer combined.
• The movement raises funds for critical research into how heart disease affects women differently.
• It educates the public on recognizing subtle heart attack symptoms like nausea and fatigue.
• Increased awareness helps reduce the diagnostic biases that women often face in clinical settings.
• The day promotes the knowledge that most cardiovascular events are preventable through lifestyle changes.

How to Observe National Wear Red Day

The most direct way to participate is by incorporating red clothing or accessories into your outfit for the day. Many workplaces and community centers organize group photos to share on social media, using the visibility to spread educational facts about heart health. Individuals often use the occasion to schedule a “well-woman” visit with their physician to check their “numbers,” including blood pressure, body mass index, and glucose levels.

Beyond personal fashion, many people engage in activities that promote a heart-healthy lifestyle. This can include organizing a walking group at lunch, sharing nutritious recipes with friends, or participating in CPR training sessions. Advocacy is also a major component, with many supporters donating to heart research or wearing the official Red Dress pin to spark conversations about prevention and recovery.

• Wear a red dress, shirt, tie, or scarf to show your support for the cause.
• Share heart health statistics and personal stories on social media platforms.
• Schedule a physical exam to discuss your cardiovascular risk factors with a doctor.
• Organize a healthy potluck featuring low-sodium and heart-friendly foods.
• Learn hands-only CPR to be prepared for cardiac emergencies in your community.

National Wear Red Day Dates Table

1. https://www.goredforwomen.org/en/get-involved/give/wear-red-and-give[↩]