National No Bra Day

National No Bra Day is observed annually on October 13, and it’s a day when people are encouraged to go braless as a symbolic gesture to raise awareness about breast cancer, promote breast health, and support body positivity.

History of National No Bra Day

This observance traces its roots to 2011, when an anonymous individual used the name “Anastasia Doughnuts” to launch a “No Bra Day” event initially held on July 9. As the concept grew, the date was shifted to October to align with Breast Cancer Awareness Month, and by around 2015 it became fixed on October 13.

In parallel, BRA Day (Breast Reconstruction Awareness) was established in Toronto in October 2011 by Dr. Mitchell Brown to inform women about reconstructive options after mastectomy. That event influenced the broader awareness context around breast health and reconstruction.

Why is National No Bra Day important?

National No Bra Day carries multiple layers of intent. First, it highlights breast cancer awareness, especially emphasizing the significance of early detection, self-exams, mammograms, and education about breast health. It serves as a prompt for people to pay attention to changes in their bodies, get screened, and support breast health initiatives.

Second, it acts as a gesture of solidarity and body positivity. Going braless can symbolize freedom, comfort, and agency—especially for those who feel constrained by societal norms around female bodies. For breast cancer survivors who may have undergone surgery, implants, or reconstructive procedures, the day also reflects support and visibility—even though many survivors cannot go braless due to prosthetics or surgery.

However, the day is not without controversy. Critics argue that encouraging people to post images or go braless can sometimes lead to sexualization or misinterpretation of the message, diverting attention from the serious health focus. Some also question whether the symbolic act of leaving off a bra effectively promotes medical awareness, especially when many breast cancer awareness organizations do not officially endorse the event.

How to Observe National No Bra Day

If you wish to observe National No Bra Day in a meaningful way, here are some respectful, health‑centered ways to participate:

• Choose to go braless (if you feel comfortable doing so) as a personal or symbolic gesture.
• Perform or remind others to perform breast self‑exams, and encourage scheduling professional screenings.
• Wear pink or purple (often associated with breast cancer awareness) as a sign of solidarity.
• Share educational content about breast health, symptoms, risk factors, and support resources.
• Donate to or support breast cancer charities, research groups, or advocacy organizations.
• Post messages (without sensational imagery) using hashtags like #NoBraDay or #NationalNoBraDay to spark dialogue.
• Respect others’ choices—some survivors or individuals may not be able to or choose not to go braless.

National No Bra Day Dates Table